Marketing+Coordinator+-+B2B+Acquisition
 

Reporting to the Director of Marketing, the overall goals and responsibilities of the position are:

  • Coordinate all offline and online BtoB acquisition marketing campaigns and collateral (includes list purchase/rental, simple media planning/media buying, development of creative strategies, copywriting, design oversight, production, fulfillment, tracking, and archiving):
    • Direct mail
    • Email
    • Print advertising
    • Web advertising
    • Press/PR
    • Exhibitions/Trade Shows
    • Event Sponsorship
    • Paid Search
  • Assist in launching new products and services (both online and offline)
  • Assist in launching business in new cities
  • Assist in managing third party vendor relationships
  • Serve as a brand guardian, ensuring brand consistency and compliance in all BtoB Acquisition efforts


In order to succeed in this position, you are required to:

  • 2  years of BtoB acquisition marketing experience
  • Solid understanding of basic marketing concepts
  • Track record in executing successful marketing campaigns and managing projects, including direct mail, email, print and web advertising, press/PR, exhibitions/trade shows, event sponsorship, and paid search
  • Strong copywriting skills, with the ability to write and edit creative copy for direct mail and email campaigns, printed collateral and web pages
  • Experience working with external creative agencies and production vendors and an understanding of the design and print process
  • Exceptional negotiation, strategic, analytical, organizational, written, verbal and presentation skills
  • Extremely detail-oriented, with the ability to multitask, prioritize, and meet deadlines under pressure
  • Highly competent, confident, motivated, responsible, and dependable
  • Entrepreneurial spirit, with the ability to be self-motivated and flexible in a fast-paced, dynamic work environment
  • Strong problem-solving skills
  • Desire to join a passionate team dedicated to growing an exciting business  through vision, skill, integrity, and teamwork
  • Extensive knowledge of Microsoft Word, Excel, the Internet (comfort with PowerPoint a plus!)
  • Bachelors degree
  • References

We offer a competitive compensation package and comprehensive benefits as well as an environment for self-starters to grow.

Interested candidates should submit their resumes by clicking here. EOE